Here are some commonly asked questions and our answers. Hope they help clarify! Please contact us at the form at the bottom of the page if you have a question that's not covered here.
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Big firms have marketing departments to help them maintain their market share. Small businesses usually don't have that luxury. We're here to level the playing field and give your business the tools to communicate your unique value to grow your brand.
Our Industry-Adaptive Marketing Solutions are designed to work across various sectors, including niche industries. That said, we will always take the time to thoroughly understand your specific market, conducting in-depth research and leveraging AI-powered insights to create tailored strategies that resonate with your unique audience.
We're a naturally curious bunch. We continuously invest in professional development, attend industry conferences, and leverage AI-powered tools to stay ahead of marketing trends. Our network of professionals also contributes to our collective knowledge, ensuring we bring the most current and effective strategies to our clients.
Yes, we offer several free resources in our Learning Center, including our "What Archetype is Your Brand?" quiz, among others, and various marketing insights articles in our blog. Once you’ve booked a package and submitted your information, we'll schedule a short Discovery Call to assess whether there's a good fit between your needs and our services. If we determine that we're not the right fit for your business, we'll provide a 100% refund (minus transaction fees), no questions asked.
Absolutely. We offer comprehensive marketing strategies that can include specific channels like social media and email marketing. Our Industry-Adaptive Marketing Solutions ensure that we tailor our approach to the most effective channels for your business and target audience.
Communication frequency depends on the package or service you choose. Generally, we provide regular check-ins, progress reports, and strategy sessions. For ongoing services, we typically schedule weekly or bi-weekly calls, while project-based work may involve more intensive communication during key phases.
Client satisfaction is our top priority. If you're not happy with our services, we encourage you to communicate your concerns immediately. We'll work closely with you to address any issues and ensure you receive the value you expect from our partnership. We also provide examples of our strategic packages so you know what you're signing up for before you make a payment. As you'd understand, we're unable to offer refunds once the packages are delivered.
Yes, we're experienced in collaborating with in-house marketing teams. Our fractional CMO services can complement your existing resources, providing high-level strategy and guidance while working alongside your team to implement and optimize marketing efforts.
First and foremost, ours is an intellectual property agency, so our business model is built primarily around our knowledge, not billable hours. Our strategy integrates adaptable industry solutions, AI-driven insights, and a profound understanding of brand archetypes to develop customized marketing strategies. We focus on empowering business leaders with knowledge while providing expert guidance and implementation support.
We will work with you to define a combination of key performance indicators (KPIs) tailored to your specific goals. These may include metrics such as ROI, lead generation, conversion rates, brand awareness, and customer engagement. If you choose to have us manage your marketing campaigns, we can provide regular updates and analytics to track progress.
While we can't guarantee specific results due to the many variables involved in marketing success, we do guarantee our commitment to delivering high-quality, data-driven strategies and ongoing support to help you achieve your marketing goals. What we can offer is our Good Fit Guarantee: Once you’ve booked a package and submitted your information, we'll schedule a short discovery call to assess whether there's a good fit between your needs and our services. During this call, we'll discuss your business goals, marketing challenges, and expectations. If we determine that our services aren't the right match for your needs, we'll provide a 100% refund minus any transaction fees, no questions asked. This guarantee ensures that you can explore our services with confidence, knowing that your investment is protected.
The timeline for results can vary depending on your current marketing situation, goals, and the strategies implemented. Generally, clients start seeing improvements in their marketing effectiveness within 6-9 months. If you choose to have us manage your marketing campaigns, we can provide regular updates and analytics to track progress.
Absolutely. While our packages offer comprehensive solutions, we understand that every business is unique. We offer a la carte services and can tailor our offerings to meet your specific needs.
Our packages are designed to cater to different business needs and stages of growth. We recommend starting with our "What Business Archetype Are You?" quiz to get a sense of your goals. From there, we can discuss your specific needs and goals to determine the best fit.
Our industry-adaptive marketing solutions allow us to work effectively across various sectors. We specialize in tailoring our approach to your specific industry, leveraging AI-powered insights and extensive experience to create strategies that resonate with your target audience.
A fractional CMO can provide your business with expert marketing leadership, develop comprehensive strategies, and guide implementation - all at a fraction of the cost of a full-time CMO. This allows you to access top-tier marketing expertise while maintaining budget flexibility.
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